Primark free essay sample

Our research purpose Primark, which was build up in Ireland, is one of the fast fashion leaders in the UK retail market. The all 181 stores spread over Ireland, Spain, and the UK. The competitive advantage of the group is producing volume clothes and selling them in cheap price. Primark sell different catalogue product, women clothing, men clothing, shoes, accessories, baby clothing, children clothing, underwear, swimwear and nightwear. Nearly cover all variety of the clothing. According to Primark website figure, â€Å"Primark Stores Lt is a subsidiary of Associated British Foods. Associated British Foods is a diversified international food, ingredients and retail group with global sales of ? 6. 8bn, and 85,000 employees in 43 countries. In the financial year 2006/7, 32 new stores were opened and five smaller stores were closed to give 4. 8 million sq ft of retail selling space. Highlights during the year included the opening of London’s Oxford Street store in April. This was extremely successful, selling one million items in its first ten days of trading, and attracting considerable media coverage. We will write a custom essay sample on Primark or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page †? From the figure, it shows Primark develops extremely fast and successfully. Particularly, Primark Oxford Street Store success means British consumers accept Primark in some way. This is a good sign for Primark to explore the UK market. What fascinates us about Primark is they use both competitive price and up-dated clothes to attract target consumers. In order to find out what does consumers opinions on Primark, our group was divided into two groups. The first group’s task is doing the consumers observation in London’s Oxford street store. Meanwhile, another group is doing the consumer’s observation in slough store. Both groups ask 70 consumers to do the questionnaire, which we will mention below and why they chose Primark rather than other retails. We also ask the local store mangers about more information of Primark. After our observation, we find that Primark’s consumers group is mostly young people, who are age from 23 to 35. In the following report, we will analyze the positive and negative view of consumers and conclude the recommendation. 1). the positive view of customers a. PRICE Firstly we can see as a discount retailer, Primark is successful because it offers customers with super-competitive prices. According to our research, 80% customers choose Primark as their favorite because of their cheap price. After a brief search online, the cheapest garments are about 9 RMB, which equals just about 1 pound. What the main reason of such amazing price? Generally, it could be concluded to three aspects. a) Low overhead and operation cost. Primark always process bulk production and volume buying, which makes overhead cost low and keeps costs down. There are two distribution centers – a 650, 000 sq. ft. unit at Magna Park in Leicestershire, and a 200, 000 sq. t unit at Naas. These huge centers are a guarantee to its efficient distribution, which lower its operation cost. There are 400 suppliers, most of which are in Asia such as India and China, where the labor cost are much lower than that in the developed countries. According to the secret investigation of Panorama, a program of BBC, it reveals that children were paid as low as 54 pence a day for embroidery and sequin work. No matter who should be responsible for this children labor issue, the cost in its work force really play a key role in the low price. ) Design is simple and low design cost. As we know, design can create an emotive bond between brand and customer, allowing a retailer to elevate its product into a special experience. Primark makes its clothes in the most popular sizes. Sometimes, Primark copies its rivals’ clothes, such as Monsoon. There are a lot of similar clothing between Primark and its rivals. Imitation of popular prints, motifs and original designs in the market makes P rimark enjoy the profit created by other companies. In addition, compare with its rival, its design cost seems to be very low. Most of Primark’s products are simple, not luxury but fashion, which attracts its customers very much. According to our questionnaire, % think that design is very important. c). Few promotion, low advertising cost Primark never do promotion, according to one manager of Primark in London. Regular business is what Primark concerns. In other words, they could pay more attention to the regular business. Cost caused by promotion could be saved. In addition, there are fewer advertisements about Primark which should be a big part of their marketing cost. We could never see brochure in Primark. No billboard of Primark in the street. No advertisement on the internet. But we could see Primark bags in people’s hand along the street. Nevertheless, Primark saves a lot of money in this aspect. ?PLACElocation Secondly we found out Primark makes a good choice about location. Almost each branch store locates in the high street. From the diagram which we have researched, it could be concluded that location is also one of the most important factors which motivate customers to purchase and make Primark successful. ercent of customers would like to consider the location of garment stores when they go shopping. Convenience and easiness are the expectations during each time customer’s purchase. Few customers are willing to spend extra time going to a remote place merely for the purpose of buying clothes. Furthermore, Primark is sensible; it hardly locate the branch stores in the city or town which most customers have a high disposable income, such as Windsor and Grilfield. This group of people seldom purchase low price clothes, which would influence the sale of Primark. Primark has wide distribution net. It operates around 181 stores in Ireland, Spain and the UK†.? As we can see from Appendix B, the distribution of Primark in the UK and Ireland is quite dense. Primark is planning to develop the European market in 2009.? The European clothing market has a huge potential for Primark to expand and achieve maximum profit. Distribution Primark is a direct marketing retailer, which does not use any intermediary media. Therefore, it can reduce the cost. Simultaneously, customers can get the latest clothes quickly. Primark has two distribution centers,? which distribute all the products to each brand store. The distribution channel is crucial for Primark; it links both internal performance and external environment. â€Å"Multiple locations do cause more awareness but that is only the first step in a consumer’s decision-making process. † Hartnett, M. , 2006, p4 ?Product Finally, Primark has been value fashion brand, which exists in a mainstream clothing market. With cheap products, it has been recognized as top priority by young consumers. According to Hilton, most value fashion retailer, such as George, attract more family shoppers whereas Primark aims at the youth. The family shoppers might spend more money on household goods whereas the youth is likely never to consider these things. Therefore, its primary product orientation is to attract youth female who seek fashion as a fad. Primark takes into account in the purchase of a garment cheap value products are like a throwaway fashion during a short period in a competitive economic market. With this strong perception, as a result, Primark designs a wide range of key products as its prime, making inroads into the youth appeal market, ranging from women’s clothing such as underwear, pajamas, coats, handbags, shoes to men’s t-shirts, coats. Furthermore, Primark has become good at imitating other high street brand designer’s masterpieces, which are popular off the catwalk fashion. Analyzing from the pictures above, we can visibly see the style is nearly similar. On the other hand, in order to pursue a fresh fashion, Primark updates its products rapidly, even once a week. This action makes Primark maintain an underlying advantage, compared with other rivals, such as New Look, Peacock in a fashion scope. The factor playing a crucial role in the whole process to ensure the speed of update is the supplier of products. As a matter of fact, Primark has its own factories in developing countries, such as China, India. This integrative management not only ensures essential low price but also eliminate supply chain’s approach to accelerate frequent seasonal update. It has a strict pattern of conduct to ensure good quality and efficiency in vogue. 2). the negative view of customers ?Physical evidence: environment, facilities, etc. With the furies competition in the marketing place, physical evidence plays an increasingly important role in marketing, especially to companies as Primark, such a fashionable clothing company. According to the prior survey, __% of people take physical evidence into account when make purchase decisions. Physical evidence means the material part of services which consumers can see and touch? In environmental psychology terms tangible objects can make deeper impressions on consumers and, directly influence their evaluation on the products as well as the brands. A well-arranged physical environment can help to promote consumers’ decision making. However, combined with the survey and team members’ practical visit to Primark, it doesn’t do quite well in physical evidence in most of its stores. Following are the main deficiencies in the stores of Primark. 1. The uncomfortable background factor: the high temperature and the poor ventilation. Since Primark stores are always full of customers in peak hours, the higher temperature and the poor ventilation system may make customers feel uncomfortable and even dizzy, thus decreasing purchasing actions in certain degree. 2. The simple designing factor: lack of attractive signals. Although simple can be a kind of style, to Primark, a brand emphasizing on fashionable clothes, it does need some fashionable decorations to support its product value. The inside decoration of its stores is quite similar to that of the supermarkets. It is incredible that a customer can not find even one well-designed decoration or signal in the store! 3. The shortage of functional factor: crowded layouts and insufficient fitting rooms. When doing shopping in Primark, the most sentences one hears are: excuse me†. In some places, the space between shelves is too narrow to pass two people simultaneously. What’s more, there is always a long queue in front of the fitting room. After interviewing some customers, they complained that it always took them more than 20 minutes to wait! 4. The lack of staff. According to the manager of Reading’s branch, the shortage of the staff is one of the biggest problems now. Take this branch as an example, the total number of staff is – among which only – sales staff. The lack of staff brings many problems. For instance, the staff usually can’t finish shelves timely during the peak hours. And it is also very difficult for customers to find a staff for information. If Primark wants to further increase its sales volume, they had better consider improving its physical evidence in stores. It can not only stimulate consumption but also add value of the products. Fair trade Primark is considered the No. 1 least ethical company by consumers this year, according to a recent survey conducted by populous for the Times (Retail Week, 2008). Although Primark intends to stress its credential as a good social company, what it does obviously contradicting what it alleges. Earlier on the 23ed June of this year, a BBC P anoramo program in UK exposed that Primark hires children as its labor in India’s sweatshops (BBC, 2008). In response to this accusation, Primark terminated its contracts with those three manufacturers in India. However, is this action the end or just the beginning? With the growing number of â€Å"green† consumers and the new structure of the economy, retailers such as Primark are obliged to plunge into Corporate Social Responsibility. Fail to do it may finally make a negative impact on the company’s profit. Look back to the prior survey; it can be found out that Primark has a low brand value. Most consumers choose Primark only because of its cheap price and convenient location. Since the price of Primark is already on the bottom, what can be done if Primark wants to further increase its profit? The answer is quite clear, in order to maintain a long term growth in its profit, Primark should turn itself into a good social corporate. ?Customer relationship According to an interviewed customer said, â€Å"Although the price for a T-shirt can be one pound, the customer services can be zero. † (Interviewee 1), some customers do feel it is an unpleasant experience of shopping in Primark. The number of stuff in Primark store is quite low, as the store manager of Primark in Slough pointed out, they do lack of employees, and sometimes stuff seems to have to work too much, even customers still complain about no response sometimes. Slough manager) However, there is certain group of customer think that they do not care about the service because the unbelievable price; and they prefer to do shopping freely without shop assistant interfering in. ?Process: long queue During busy time, every afternoon, especially on weekends, there is usually a quite long queue in front of its cashie r. For example, there is only one â€Å"Please pay here† with seven cashiers for a two-floors-store in the Primark of Luton. People have to wait more than 20minites to pay. Some people decide to give up shopping when see that long queue. 2. ecommendation : Based on our research, more cashier, more fitting room, more employees to develop customer response, increase the loyalty of customer by membership card or point card. Retail businesses not just look at the quality and price of goods. It must be including the good service. That is the weakness of the Primark Today the Primark still just put all the products in the store, and customers need to try by themselves and pick what they want from mass of goods into shopping baskets. Firstly, most of the day, products are put in mess order or maybe on the floor after tried. When the customer like the style and want to choose the right size, they may not be able to find out. So there should hire more staff to clean up the mass of good by a period time. Secondly, fitting room of Primark is not enough for those customers. Sometime it is difficult to fit the clothes due to the long queue for the fitting rooms, then that many customers decide to buy clothes without trying, without waiting which brings customers a disaster of feel unsatisfied about what they bought, or increase the return rate (see photo 1). I think that must build up a several fitting room for the customer and limited the number of cloth when the customers want to try. That could be reducing the time and increasing the space for others. Thirdly, the mirrors in Primark stores are not enough. For those goods what can be tried without fitting room, customers have to take them to mirrors which far from where they picked from and do not want to take them back, so the products will be messed up more. For this can be easily to solve, hung some more mirror. That is low cost and also convenient customer and staff. However those just an unremarkable point, If it can improve these. It will look tidier and the frequency of the customer come will increase. 3. Conclusion Primark is in a growing market, attract customer by low price and convenience. It needs to do more to satisfy customers. From the prior paragraph we can see the reason of Primark have achieved the success today. It has the low price and variety style to attract the customer and has the good location to convenient them for shopping. That would be the most two selling point of the Primark. But in now a day’s market just have low price is not enough to compete with others. On the other hand the low price means they have low cost on the supply chain. Good location on a high street means high fixed cost on the estate rent. Obviously fix cost is fixed. When the price doe not getting high and want to increase the net profit that we should look at the amount of customer. To reach this point just using the same offer is difficult to attract new customer and keep the same number of old one. To satisfy them, tell them we not just have low price we also have the high quality of service. Primark free essay sample Our research purpose Primark, which was build up in Ireland, is one of the fast fashion leaders in the UK retail market. The all 181 stores spread over Ireland, Spain, and the UK. The competitive advantage of the group is producing volume clothes and selling them in cheap price. Primark sell different catalogue product, women clothing, men clothing, shoes, accessories, baby clothing, children clothing, underwear, swimwear and nightwear. Nearly cover all variety of the clothing. According to Primark website figure, â€Å"Primark Stores Lt is a subsidiary of Associated British Foods. Associated British Foods is a diversified international food, ingredients and retail group with global sales of ? 6. 8bn, and 85,000 employees in 43 countries. In the financial year 2006/7, 32 new stores were opened and five smaller stores were closed to give 4. 8 million sq ft of retail selling space. Highlights during the year included the opening of London’s Oxford Street store in April. This was extremely successful, selling one million items in its first ten days of trading, and attracting considerable media coverage. We will write a custom essay sample on Primark or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page †? From the figure, it shows Primark develops extremely fast and successfully. Particularly, Primark Oxford Street Store success means British consumers accept Primark in some way. This is a good sign for Primark to explore the UK market. What fascinates us about Primark is they use both competitive price and up-dated clothes to attract target consumers. In order to find out what does consumers opinions on Primark, our group was divided into two groups. The first group’s task is doing the consumers observation in London’s Oxford street store. Meanwhile, another group is doing the consumer’s observation in slough store. Both groups ask 70 consumers to do the questionnaire, which we will mention below and why they chose Primark rather than other retails. We also ask the local store mangers about more information of Primark. After our observation, we find that Primark’s consumers group is mostly young people, who are age from 23 to 35. In the following report, we will analyze the positive and negative view of consumers and conclude the recommendation. 1). the positive view of customers a. PRICE Firstly we can see as a discount retailer, Primark is successful because it offers customers with super-competitive prices. According to our research, 80% customers choose Primark as their favorite because of their cheap price. After a brief search online, the cheapest garments are about 9 RMB, which equals just about 1 pound. What the main reason of such amazing price? Generally, it could be concluded to three aspects. a) Low overhead and operation cost. Primark always process bulk production and volume buying, which makes overhead cost low and keeps costs down. There are two distribution centers – a 650, 000 sq. ft. unit at Magna Park in Leicestershire, and a 200, 000 sq. t unit at Naas. These huge centers are a guarantee to its efficient distribution, which lower its operation cost. There are 400 suppliers, most of which are in Asia such as India and China, where the labor cost are much lower than that in the developed countries. According to the secret investigation of Panorama, a program of BBC, it reveals that children were paid as low as 54 pence a day for embroidery and sequin work. No matter who should be responsible for this children labor issue, the cost in its work force really play a key role in the low price. ) Design is simple and low design cost. As we know, design can create an emotive bond between brand and customer, allowing a retailer to elevate its product into a special experience. Primark makes its clothes in the most popular sizes. Sometimes, Primark copies its rivals’ clothes, such as Monsoon. There are a lot of similar clothing between Primark and its rivals. Imitation of popular prints, motifs and original designs in the market makes Primark enjoy the profit created by other companies. In addition, compare with its rival, its design cost seems to be very low. Most of Primark’s products are simple, not luxury but fashion, which attracts its customers very much. According to our questionnaire, % think that design is very important. c). Few promotion, low advertising cost Primark never do promotion, according to one manager of Primark in London. Regular business is what Primark concerns. In other words, they could pay more attention to the regular business. Cost caused by promotion could be saved. In addition, there are fewer advertisements about Primark which should be a big part of their marketing cost. We could never see brochure in Primark. No billboard of Primark in the street. No advertisement on the internet. But we could see Primark bags in people’s hand along the street. Nevertheless, Primark saves a lot of money in this aspect. ?PLACElocation Secondly we found out Primark makes a good choice about location. Almost each branch store locates in the high street. From the diagram which we have researched, it could be concluded that location is also one of the most important factors which motivate customers to purchase and make Primark successful. ercent of customers would like to consider the location of garment stores when they go shopping. Convenience and easiness are the expectations during each time customer’s purchase. Few customers are willing to spend extra time going to a remote place merely for the purpose of buying clothes. Furthermore, Primark is sensible; it hardly locate the branch stores in the city or town which most customers have a high disposable income, such as Windsor and Grilfield. This group of people seldom purchase low price clothes, which would influence the sale of Primark. Primark has wide distribution net. It operates around 181 stores in Ireland, Spain and the UK†.? As we can see from Appendix B, the distribution of Primark in the UK and Ireland is quite dense. Primark is planning to develop the European market in 2009.? The European clothing market has a huge potential for Primark to expand and achieve maximum profit. Distribution Primark is a direct marketing retailer, which does not use any intermediary media. Therefore, it can reduce the cost. Simultaneously, customers can get the latest clothes quickly. Primark has two distribution centers,? which distribute all the products to each brand store. The distribution channel is crucial for Primark; it links both internal performance and external environment. â€Å"Multiple locations do cause more awareness but that is only the first step in a consumer’s decision-making process. † Hartnett, M. , 2006, p4 ?Product Finally, Primark has been value fashion brand, which exists in a mainstream clothing market. With cheap products, it has been recognized as top priority by young consumers. According to Hilton, most value fashion retailer, such as George, attract more family shoppers whereas Primark aims at the youth. The family shoppers might spend more money on household goods whereas the youth is likely never to consider these things. Therefore, its primary product orientation is to attract youth female who seek fashion as a fad. Primark takes into account in the purchase of a garment cheap value products are like a throwaway fashion during a short period in a competitive economic market. With this strong perception, as a result, Primark designs a wide range of key products as its prime, making inroads into the youth appeal market, ranging from women’s clothing such as underwear, pajamas, coats, handbags, shoes to men’s t-shirts, coats. Furthermore, Primark has become good at imitating other high street brand designer’s masterpieces, which are popular off the catwalk fashion. Analyzing from the pictures above, we can visibly see the style is nearly similar. On the other hand, in order to pursue a fresh fashion, Primark updates its products rapidly, even once a week. This action makes Primark maintain an underlying advantage, compared with other rivals, such as New Look, Peacock in a fashion scope. The factor playing a crucial role in the whole process to ensure the speed of update is the supplier of products. As a matter of fact, Primark has its own factories in developing countries, such as China, India. This integrative management not only ensures essential low price but also eliminate supply chain’s approach to accelerate frequent seasonal update. It has a strict pattern of conduct to ensure good quality and efficiency in vogue. 2). the negative view of customers ?Physical evidence: environment, facilities, etc. With the furies competition in the marketing place, physical evidence plays an increasingly important role in marketing, especially to companies as Primark, such a fashionable clothing company. According to the prior survey, __% of people take physical evidence into account when make purchase decisions. Physical evidence means the material part of services which consumers can see and touch? In environmental psychology terms tangible objects can make deeper impressions on consumers and, directly influence their evaluation on the products as well as the brands. A well-arranged physical environment can help to promote consumers’ decision making. However, combined with the survey and team members’ practical visit to Primark, it doesn’t do quite well in physical evidence in most of its stores. Following are the main deficiencies in the stores of Primark. 1. The uncomfortable background factor: the high temperature and the poor ventilation. Since Primark stores are always full of customers in peak hours, the higher temperature and the poor ventilation system may make customers feel uncomfortable and even dizzy, thus decreasing purchasing actions in certain degree. 2. The simple designing factor: lack of attractive signals. Although simple can be a kind of style, to Primark, a brand emphasizing on fashionable clothes, it does need some fashionable decorations to support its product value. The inside decoration of its stores is quite similar to that of the supermarkets. It is incredible that a customer can not find even one well-designed decoration or signal in the store! 3. The shortage of functional factor: crowded layouts and insufficient fitting rooms. When doing shopping in Primark, the most sentences one hears are: excuse me†. In some places, the space between shelves is too narrow to pass two people simultaneously. What’s more, there is always a long queue in front of the fitting room. After interviewing some customers, they complained that it always took them more than 20 minutes to wait! 4. The lack of staff. According to the manager of Reading’s branch, the shortage of the staff is one of the biggest problems now. Take this branch as an example, the total number of staff is – among which only – sales staff. The lack of staff brings many problems. For instance, the staff usually can’t finish shelves timely during the peak hours. And it is also very difficult for customers to find a staff for information. If Primark wants to further increase its sales volume, they had better consider improving its physical evidence in stores. It can not only stimulate consumption but also add value of the products. Fair trade Primark is considered the No. 1 least ethical company by consumers this year, according to a recent survey conducted by populous for the Times (Retail Week, 2008). Although Primark intends to stress its credential as a good social company, what it does obviously contradicting what it alleges. Earlier on the 23ed June of this year, a BBC P anoramo program in UK exposed that Primark hires children as its labor in India’s sweatshops (BBC, 2008). In response to this accusation, Primark terminated its contracts with those three manufacturers in India. However, is this action the end or just the beginning? With the growing number of â€Å"green† consumers and the new structure of the economy, retailers such as Primark are obliged to plunge into Corporate Social Responsibility. Fail to do it may finally make a negative impact on the company’s profit. Look back to the prior survey; it can be found out that Primark has a low brand value. Most consumers choose Primark only because of its cheap price and convenient location. Since the price of Primark is already on the bottom, what can be done if Primark wants to further increase its profit? The answer is quite clear, in order to maintain a long term growth in its profit, Primark should turn itself into a good social corporate. ?Customer relationship According to an interviewed customer said, â€Å"Although the price for a T-shirt can be one pound, the customer services can be zero. † (Interviewee 1), some customers do feel it is an unpleasant experience of shopping in Primark. The number of stuff in Primark store is quite low, as the store manager of Primark in Slough pointed out, they do lack of employees, and sometimes stuff seems to have to work too much, even customers still complain about no response sometimes. Slough manager) However, there is certain group of customer think that they do not care about the service because the unbelievable price; and they prefer to do shopping freely without shop assistant interfering in. Process: long queue During busy time, every afternoon, especially on weekends, there is usually a quite long queue in front of its cashier. For example, there is only one â€Å"Please pay here† with seven cashiers for a two-floors-store in the Primark of Luton. People have to wait more than 20minites to pay. Some people decide to give up shopping when see that long queue. 2. ecommendation : Based on our research, more cashier, more fitting room, more employees to develop customer response, increase the loyalty of customer by membership card or point card. Retail businesses not just look at the quality and price of goods. It must be including the good service. That is the weakness of the Primark Today the Primark still just put all the products in the store, and customers need to try by themselves and pick what they want from mass of goods into shopping baskets. Firstly, most of the day, products are put in mess order or maybe on the floor after tried. When the customer like the style and want to choose the right size, they may not be able to find out. So there should hire more staff to clean up the mass of good by a period time. Secondly, fitting room of Primark is not enough for those customers. Sometime it is difficult to fit the clothes due to the long queue for the fitting rooms, then that many customers decide to buy clothes without trying, without waiting which brings customers a disaster of feel unsatisfied about what they bought, or increase the return rate (see photo 1). I think that must build up a several fitting room for the customer and limited the number of cloth when the customers want to try. That could be reducing the time and increasing the space for others. Thirdly, the mirrors in Primark stores are not enough. For those goods what can be tried without fitting room, customers have to take them to mirrors which far from where they picked from and do not want to take them back, so the products will be messed up more. For this can be easily to solve, hung some more mirror. That is low cost and also convenient customer and staff. However those just an unremarkable point, If it can improve these. It will look tidier and the frequency of the customer come will increase. 3. Conclusion Primark is in a growing market, attract customer by low price and convenience. It needs to do more to satisfy customers. From the prior paragraph we can see the reason of Primark have achieved the success today. It has the low price and variety style to attract the customer and has the good location to convenient them for shopping. That would be the most two selling point of the Primark. But in now a day’s market just have low price is not enough to compete with others. On the other hand the low price means they have low cost on the supply chain. Good location on a high street means high fixed cost on the estate rent. Obviously fix cost is fixed. When the price doe not getting high and want to increase the net profit that we should look at the amount of customer. To reach this point just using the same offer is difficult to attract new customer and keep the same number of old one. To satisfy them, tell them we not just have low price we also have the high quality of service. Primark free essay sample The concept behind the retail promoting is confirmed that an organization makes items a client needs or demand. Utilizing different ways to deal with consumer behavior, advertisers and also imaginative approaches to pull in customers to an item. This writer suggested the worker fulfillment to be an important determinant of benefit quality and consumer loyalty. In light of an experimental and a conceptual explore survey. Distinguish five key IM components: worker inspiration, whats more, fulfillment, client introduction, and fulfillment, between practical administrations based approach towards an associations workers and an execution of a corporate system. (Ahmed, 2002)In 1969 the Primark effective business show, that the first Primark t store was opened in Dublin, Ireland. Primark was originated and directed by the name of Mr. Arthur Ryan. Moreover, Primark was extended to nation crosswise over Europe and America. In April 2016 the latest store was opened in Italy. The Primark has 60,000 staff individuals and have 700,000 utilized by their suppliers which is huge target to Primark. We will write a custom essay sample on Primark or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Primark has an online nearness, which comprises of their own website and additionally an expensive web-based social networking electronic person to person communication nearness, including Facebook, Pinterest, Twitter and Instagram account. Clients are likewise allowed to transfer their photographs on Primania page of the site, wearing Primark articles of clothing with an uncommon true objective to share their looks.

Free Essays on I Hate World Music

The article â€Å"I Hate World Music† is written by David Byrne, a prominent figure within the musical industry, and who is credited with playing a key role in shaping what we now know as popular music. The author begins the article by explaining what he believes we, as western society, perceive to be ‘world music’. According to the author, world music consists of any non-western music, and is treated with ambiguity and obscurity by consumers too afraid to explore an area of the musical world that may be new or unusual to them. He also claims the term refers to a bin in record stores for music that cannot be placed into a specific musical category. ‘World music’, the author points out, is an extremely vague term that fails to capture the incredible diversity of music that exists throughout the world outside of western pop culture. As an example we are told: â€Å"Albums by Selena, Ricky Martin and Los Del Rio, artists who sell millions of records in the United States alone, are racked next to field recordings of Thai hill tribes†. According to the definition supposedly used, ‘world music’ consists of the vast majority of music in the world, both in terms of production volume and the various types of music, as opposed to an obscure branch of miscellaneous sounds largely ignored by western consumers. To restrict your listening to English language pop is, according to the author, like deciding to eat the same meal for the rest of your life. This for me summarizes the overall underlying theme of the article, with the author making a strong and impassioned argument that we, as westerners, are allowing our ignorance and fear of the unknown to distort our attitudes towards any music that may convey cultural origins and values that differ in any way from our own. The author then goes on to discuss the myth of musical authenticity, claiming that western consumers still look for stereotypical features of national cultures to fee... Free Essays on I Hate World Music Free Essays on I Hate World Music The article â€Å"I Hate World Music† is written by David Byrne, a prominent figure within the musical industry, and who is credited with playing a key role in shaping what we now know as popular music. The author begins the article by explaining what he believes we, as western society, perceive to be ‘world music’. According to the author, world music consists of any non-western music, and is treated with ambiguity and obscurity by consumers too afraid to explore an area of the musical world that may be new or unusual to them. He also claims the term refers to a bin in record stores for music that cannot be placed into a specific musical category. ‘World music’, the author points out, is an extremely vague term that fails to capture the incredible diversity of music that exists throughout the world outside of western pop culture. As an example we are told: â€Å"Albums by Selena, Ricky Martin and Los Del Rio, artists who sell millions of records in the United States alone, are racked next to field recordings of Thai hill tribes†. According to the definition supposedly used, ‘world music’ consists of the vast majority of music in the world, both in terms of production volume and the various types of music, as opposed to an obscure branch of miscellaneous sounds largely ignored by western consumers. To restrict your listening to English language pop is, according to the author, like deciding to eat the same meal for the rest of your life. This for me summarizes the overall underlying theme of the article, with the author making a strong and impassioned argument that we, as westerners, are allowing our ignorance and fear of the unknown to distort our attitudes towards any music that may convey cultural origins and values that differ in any way from our own. The author then goes on to discuss the myth of musical authenticity, claiming that western consumers still look for stereotypical features of national cultures to fee...

Chinese English and Chinglish - Definition and Examples

Chinese English and Chinglish s Speech or writing in English that shows the influence of Chinese language and culture. The terms Chinese English and China English  are often used interchangeably, though some scholars draw distinctions between them. The related term Chinglish, a blend of the words Chinese and English, tends to be used in a humorous or derogatory fashion to characterize English texts such as road signs and menus that have been translated literally and often imprecisely from the Chinese. Chinglish may also refer to the use of Chinese words in an English  conversation  or vice versa. Chinglish is sometimes characterized as an interlanguage. In Global English (2015), Jennifer Jenkins concludes that there are probably more Chinese speakers of English in the world than speakers of any other kind of English. Chinese English and China English With some 250 million Chinese people currently learning to speak English or already fluent, there will soon be more English speakers in China than in the entire British Commonwealth. . . .Since each Chinese ideogram can have many meanings and interpretations, translating Chinese ideas into English is, indeed, extremely difficult. Because of this, Chinese-English hybrid words [such as No noising for Quiet, please, and slippercrafty for treacherously icy road] are often viewed with amusement by the rest of the English-speaking world. Nevertheless, this abundance of new words and phrases, unlikely as it may seem, is one of the prime drivers of the globalization of the English language.(Paul J. J. Payack, A Million Words and Counting: How Global English Is Rewriting the World. Citadel, 2008)On a theoretical level, China English is distinguished systematically from Chinese English, Chinglish, Pidgin English, etc. China English is understood as a standardizing or standardized variety in us e in China, which reflects Chinese cultural norms and concepts. Chinese English refers to varieties of English used by Chinese learners (see Kirkpatrick and Xu 2002). Hu (2004: 27) puts China English at one end of a continuum where lowly Pidgin English or Chinglish is at the other. China English is a language which is as good a communicative tool as standard English, but one which has important Chinese characteristics.(Hans-Georg Wolf, Focus on English. Leipziger Universittsverlag, 2008) Examples of Chinglish Speaking both English and Chinese in ones sentences.Example of a sentence in chinglish: At K-mart, I buy hen duo clothes.(A. Peckham, Mo Urban Dictionary. Andrews McMeel, 2007)Fortified by an army of 600 volunteers and a politburo of adroit English speakers, the [Shanghai Commission for the Management of Language Use] has fixed more than 10,000 public signs (farewell Teliot and urine district), rewritten English-language historical placards and helped hundreds of restaurants recast offerings. . . .But while the war on mangled English may be considered a signature achievement of government officials, aficionados of what is known as Chinglish are wringing their hands in despair. . . .Oliver Lutz Radtke, a former German radio reporter who may well be the world’s foremost authority on Chinglish, said he believed that China should embrace the fanciful melding of English and Chinese as the hallmark of a dynamic, living language. As he sees it, Chinglish is an endangered species that deserves preservation.(Andrew Jacobs, Shanghai Is Trying to Untangle the Mangled English of Chinglish. The New York Times, May 2, 2010)

How I met Your Mother TV Show Essay Example | Topics and Well Written Essays - 1000 words

How I met Your Mother TV Show - Essay Example Both Carter bays and Craig Thomas had been friends for a long time before teaming up to create this TV show. Both of them live in New York. The How I met your mother TV show has so far had 184 episodes and four different directors throughout the entire nine seasons. Pamela Fryman directed 172 episodes, Rob Greenberg directed seven episodes, Michael Shea has directed 4 episodes and Neil Patrick Harris has directed one episode of the show. How I met your mother is one of my favorite comedies of all time. I have watched the entire show from the first season to the current last season and it has never disappointed. I like its setting and the actors also help to bring out a great sense of humor to crack ones ribs. The show is centered on the main character, Ted Mosby, together with his friends living in Manhattan, New York. The show is set in the year 2030, where Ted Mosby recounts to his children, son and daughter, about the happenings that led to him meeting their mother before they got married. The show has relatively received positive reviews since its premiere episode and has become known for its eccentric humor and unique structure. This has enabled the show to garner a multitude of followers over the years that it has been showing. How I met your mother has won nine Emmy Awards and 28 nominations for the same awards. The show’s actress, Alyson Hannigan, was awarded the People’s Choice Award for being the favorite TV comedy actress in 2010. The show also won the People’s Choice Award for being the favorite comedy show on television network in 2012, 7 years after its debut episode. Neil Patrick Harris has also won the People’s Choice for being the most favorite TV comedy actor. The Pilot project for the show was shot at CBS Radford while each of the other episodes were shot at Soundstage Studio in Los Angeles over a period of three days. Each of the episodes includes at least fifty scenes. The laugh track of the show is later on recorded at a l ive audience that was shown in the final edited episode. The show’s theme song, ‘Hey Beautiful’ was composed by The Solids, a band that both Thomas and Bays are members. Production of the show was temporarily halted during the third season between during the strike of 2007-2008 involving the Writers Guild of America. The strike ended on 17th March, 2008 and production of the show’s episodes resumed with nine new episodes being shot. There was a slight change in the time slot for airing the show on CBS upon resuming production. The show flip- flopped with another sitcom, The Big Bang Theory during the summer and aired at 8:30pm ET/7:30PM CT. A fourth season was renewed by CBS in 2008 and premiered on 22ndd September, 2008. First Evaluation of the Show How I met your mother has received affirmative reviews from a majority of movie review sites and magazines across the world. The show has run for almost fifteen years and has a huge following, some of them who have also written different opinions about the show. The Guardian’s Anna Pickard is one of the movie reviewers for the newspaper and has thrown praise on the show. In her review article in The Guardian Newspaper titles, ‘How I met Neil Patrick Harris’, she praises the show and the actors as being one of the best shows in terms of its format and the comedy involved. She says the show is ‘clever’ and the fact that it has been set twenty years in to the future makes it more interesting for the jokes to set in (Anna, 2009). The characters in the show are also great and help to make the show even better by helping viewers to follow in their lives as

Nuclear Technology vs Nuclear Weapons Essay Example | Topics and Well Written Essays - 1000 words

Nuclear Technology vs Nuclear Weapons - Essay Example The use of nuclear technology in various spheres of life is rising although it has met stiff resistance from environmentalists. Some argue that nuclear technology is a problem, but others say its the solution.When Henri Becquereldiscovered radioactivity in 1896, he laid the foundation for the adoption of nuclear technology.The main forms of nuclear technology are nuclear medicine, nuclear weapons and nuclear power and its uses have been utilized in various fields. For instance, smoke detectors are made using this technology. Medical radiography is the largest application of nuclear technology in the medicine world. Through this technology, doctors use x-rays to get images of areasin the human body to assess injury or damage. In Agriculture, nuclear technology is used in the production of better species via induced mutation.Biologists also use it in insect control by sterilizing male insects (Carbon 2). Problems and issues of nuclear technology Nuclear energy accounts for about 16% of the world’s electricity. This kind of energy is produced through nuclear fission, a process by which a nucleus absorbs a neutron then splits into two lighter ones.Nuclear fission produces energy that drives the explosion of nuclear weapons which are highly destructive. For instance, a nuclear weapon weighing just over a ton produces the same explosive force as that of at least a million tons of TNT. Developed countries are turning to nuclear energy as an alternative source of power. The united States is the largest producer of nuclear energy in the world and accounts for at least 30% of the world’s nuclear electricity generation. Developing countries are investing millions into research and exploration of this kind of energy.Green house gas emissions by nuclear power is smaller as compared to coal (Lovins 35). In order to stem the spread of nuclear weapons, counties came together and formed the International Atomic Energy Agency (IAEA) whose objective is enlarging and accelerating atomic energy’s contribution to health, prosperity and peace throughout the world. The use of nuclear weapons in World War 2 had devastating effects on Nagasaki and Hiroshima, effects that are being felt to date. Many experts have argued that nuclear energy can help fight climate change. This is because a nuclear power plant emits very little or no carbon dioxide an argument that has been challenged by Mark Z Jacobson. In his analysis, Jacobson found that the use of nuclear energy leads to carbon emissions that range between 9 and 25 times more than that of wind power (Barton 1). The radiations released during the production of nuclear energy increase the risk of diseases like cancer. Therefore, those living near nuclear plants or working in them have a higher risk of getting cancer. An analysis by Baker et al shows that leukemia rates are elevated among children residing near 136 nuclear power plants in USA, Canada, France , United Kingdom,Japan, Spain and Germany. A single nuclear reactor produces at least 20 tons of high-level waste annually. Nuclear power plants and their waste can be the target of terrorists who can also use plutonium to make bombs because civil nuclear reactors use MOX fuel. Another predicament is that the use of n

Daily Checklist Safety Essay Example for Free

Daily Checklist Safety Essay When planning healthy and safe indoor and outdoor environments and services, there are certain factors which need to be considered for example, the setting needs to take into account the risks and hazards around the setting inside and outside -outside, to ensure there are no poisonous plants, berries and sharp objects and inside that all the doors and gates are locked. Risk assess the setting for broken toys, the floor needs to be clean and clear, plugs are covered and fire exit doors are clear. The layout should have space between each activity and display. Health and Safety is monitored and maintained in the setting by (is there a checklist for example where you have a list of daily/hourly checks to do on the premises to ensure you are maintaining a healthy and safe setting?) following a Health and Safety Checklist provided to us by our manager which includes tasks such as check the doors are locked, that there is a safety gate to the kitchen area, practise fire drills and ensuring hazardous substances are locked away in cupboards. By following these checklists we are also made aware of the risks and hazards not following the checklist can cause and this encourages us to work safely. Current guidance for planning healthy and safety environments and services can be sourced from the Playgroup Manager, Slough Sure Start ,Ofsted, The Dept of Education, Health protection agency and the EYFS. Following the current guidance in the health and safety at work act 1974, gives the responsibility for health and safety to the employer and employees. The premises must be well maintain and safe, accidents and indents form must be fill in when any accident occurs. Health and safety at work regulations 1999, childcare act 2006, and the 2008 act that covers the early years and legislation on safeguarding. The EYFS 2008 ensures that there is an adult/child ratio in place, a first aid qualified person in the setting at all times and all staff have a qualification of about level 2. The setting follow the policies and the guideline of the EYFS. We risk assess when taking the children off the setting premises by filling in a trip planner with the name of the child and the contact number of the child parent with they permission form. Name of all the staff that are going on the trip. (This is an example, you need to explain more about how staff are made aware of the risks and hazards in the setting and encouraged to work safely, give examples like, posters, staff meetings. How does Sharon monitor you guys on HS or how does she give HS information to you).

Charles Dickens use of writing as a tool to change society in A Christmas Carol :: essays research papers

?Charles Dickens used much of his writing as a tool to change society. How does he attempt this in ?A Christmas Carol? and to what extent does he succeed During Victorian Britain, 1837-1901, the population of the country grew immensely. By the start of the twentieth century, there were three times as many people as there was at the beginning of the previous century. This led to a huge shortage of housing and work, for people to earn money towards their family budget. As there were too many workers in industries, each person was paid very little money and because of that they all had to work for very long hours. Therefore, children had to work too as they were expected to contribute to the family budget. Their size was often taken advantage of as they were sent to do very dangerous jobs which adults could not do for very long hours. Nevertheless, they only received a small amount of wages. The shortage in housing resulted in people having to settle for extreme and crowded conditions. ?Hideous slums, some of them acres wide and some more than crannies obscure misery, make up a substantial part of metropolis .........In big, once handsome houses, thirty or more people of all ages may inhabit a single room?. They had to live in such small rooms amongst so many others and they regularly died of starvation. There were also many poor civilians that passed away because of diseases. This was because sewers ran straight down the middle of the streets, often merging with the drinking water that was around. Also, the shortage of housing meant that the rich and the poor lived side by side as the cramped houses of the poor were right next to the large and spacious ones of the wealthy. This was the same chapter of history in which Charles Dickens grew up in and he, like many others, was from a poor family. At a very young age, he was forced to begin work as his father had been arrested.

Hamlet and Audience

?How does Hamlet present both an outward and inward conflict? Although Hamlet's flaws, melancholy, and pretended madness all lead to his inevitable downfall, the inward and outward conflicts of Man vs. Self, Man vs. Man and Man vs. Society (which arouse from Hamlet's acts of revenge for his father's death) ultimately play a key role as they are what trigger him to make most of the actions he commits which leads to the tragic downfall in Hamlet.I believe Shakespeare uses the character of Hamlet to present how one can become imprisoned by his own moral obligations and uncertainty in what he believes is right or wrong. Action and dramatic development within the play are both reliant on Hamlet’s internal conflict; whether he should avenge his father’s death, and even given the weighted responsibilities tied to the act, if he should instead take his own life. He is often lost within his own contemplations, and consequently procrastinates in taking action until he believes he knows all of the facts.The dramatic form allows Hamlet to open up to the audience in the form of soliloquies: â€Å"to be, or not to be- that is the question; whether it is nobler in the mind to suffer†¦Ã¢â‚¬  -Hamlet is torn between facing his harsh realities and simply giving in; therefore suggesting life itself is an internal battle, which can either be won or lost. However, outward conflicts such as religious obligations add to Hamlet’s uncertainty about what is right and wrong- i. e. a Christian will be damned if he/she commits suicide.Conflict is also presented in the play by differentiation of illusion and reality; Hamlet must define what separates truth from its superficial representations. For example, many of the characters are superficial and have different motives behind what they say. At the very beginning of the play the concept of illusion becomes apparent, as I believe Shakespeare uses the ghost of King Hamlet as a representation of illusion and realit y- i. e. is the ghost really there? Hamlet has to discern if the supernatural encounter is real or merely a product of his imagination.In Shakespearean time, a ghost represented a person caught between life and death due to unfinished business- using this theory I believe that Shakespeare uses the ghost to symbolise how one can become imprisoned by his own internal struggles. Another central inward conflict is Hamlet’s procrastination to act out his revenge on Claudius. This, together with Hamlet’s internal struggle to differentiate between illusion and reality, allows the audience to be empathetically concerned for Hamlet and side with him during physical conflict he encounters with other characters.I believe the outward conflict is therefore driven by Hamlet’s inward conflict and acts as a source of movement and drama in the play, as well as acting as a connection between the audience and Hamlet. The central conflict between Hamlet and Claudius begins internal ly, yet escalates to an external and physical conflict of pure hatred for one another that ultimately results in not only the loss of their own lives, but many of those around them: â€Å"No place, indeed, should murder sanctuaries, revenge should have no bounds†.This level of violence is an example of outward conflict as a means of expression, it provides a tangible connection with the emotions felt by those involved and the audience. This was particularly true for Elizabethan audiences who apparently enjoyed and responded well to violence. Outward conflict is generally carried out by manipulation of others throughout the play and is represented by words acting as poison being poured through the ears of others- a metaphor carried on from the act of Claudius poisoning the old King Hamlet.One can therefore argue that it is the manipulation of others that is the main source of conflict in Hamlet, rather than an internal conflict. As the play unfolds and becomes more dramatic, H amlet appears increasingly more mad, this structural idea suggests that as the drama increases, the more infested Hamlet is with his own internal problems and is therefore driven to perform rash actions (such as killing Polonius) by his own doings. The irregularities of action throughout the play represent Hamlet’s uncertainty and procrastination, as it prevents the play from advancing at a quick speed.In addition, I believe Shakespeare uses a ‘play within a play’ (the Mouse Trap) to emphasise the idea of imprisonment within one’s self. Using this idea however, another interpretation would be that Shakespeare is suggesting that it is Hamlet’s surroundings that are what drives his internal conflict, as he can’t escape the people of Denmark- he is the ‘play within the play’: â€Å"Denmark’s a prison†- this suggests that conflict stems from a situational crisis.Despite the fact that audiences may in some cases respond more to the physicality of outward conflict, the response itself as well as the outcomes, are really driven by internal struggle. The drama of the play is reliant on Hamlet’s procrastination to kill Claudius, along with his inability to discern illusion from reality and right from wrong. He is therfore blinded from reason, and part of his growth as a character is based on his ultimate resolution and fulfilment of these internal struggles.Furthermore he is finally able to resolve his external conflict with Claudius by avenging his father’s death. As an audience member, one is drawn in by Hamlet’s sensitivities and internal problems and is therefore able to empathise with and feel the impact of his final display of outward conflict with Claudius and Laertes. So to conclude, I believe without Hamlet’s internal struggle, the final and most dramatic scenes of the play would be far less powerful, and the play would perhaps have been a tragedy that fell short of a satisfying resolution.

Compare Explanations for Relationship Breakdown Given

Compare explanations for relationship breakdown given by exchange theory and equity theory. Which do you consider to be the most convincing and why? What does Duck’s theory add to the explanation? The Exchange Theory which was put forward by Homans in 1971 suggests that when we are in a relationship, we keep an eye on what we are putting in and getting out of a relationship. It argues that whether ir not we are satisfied depends on the ratio of rewards and costs that are given within the relationship.If the person involved feels as though, for them, the rewards outweigh the costs, they will most likely feel satisfied with the relationship as they do not need to give as much, however, if the person involved feels like the costs outweighs the rewards, they will become dissatisfied with the relationship and this will result in them becoming likely to look elsewhere for ‘better offer’ and the previous relationship will breakdown.On the other hand, Equity Theory which was developed by Walster in 1978, does not argue that if the rewards outweigh the costs the person will be happy, but that when in a relationship, the people involved expect the relationship to be fair. Where Exchange Theory would say that people would leave a relationship as it is if they felt they were in the advantaged position where rewards are concerned, Equity theory says that the person would look to restore the equity within the relationship by either reducing their input or increasing their outputs.If this does not appear to work, it is likely that the relationship will breakdown as an equilibrium has not been reached. I think that the Equity Theory is a more convincing approach to the breakdown on relationships as most people in the 21st century, are more likely to try and ‘work it out’ if the relationship appeared to be in turmoil.It is true that if someone feels like they aren’t getting enough out of the relationship, then the relationship is more lik ely to break down, but this the Exchange Theory suggests that the relationship will breakdown straight away which is not true to reality as it is likely that the couple would discuss things before a decision is made on the future of the relationship. This is outlined in Duck’s theory. Also, the Exchange Theory suggests that humans are selfish as the theory seems to say that humans are fixated on getting the rewards from a relationship.In 1988, Duck demonstrated how a relationship should typically end. In order to do this, he developed a four stage model of dissolution. Stage one, the Intra-psychic phase, states that at least one member of the couple will start to feel unhappy and will start to focus on the behaviour of their partners. They will eventually reach the threshold and will voice their concerns. The second stage, the dyadic phase, states that the couple will take part in discussions and some may go to counselling; others may r ach the next threshold.This is the thir d stage, the social phase, where friends may offer support or take sides. It is this stage, according to Duck, where a break up is inevitable. The final stage is the grave dressing phase. This is when both people involved put across their opinion of what happened during the breakup and each partner will create their own version of who was to blame in the situation. It is normally a face saving situation. This approach address issues that the other approaches, the Exchange Theory especially, ignores.Duck’s approach addresses that couples are likely to take part in discussions about the relationship and where they think it is heading. The theory shows the different stages that should be considered when going through a break up however, ‘considered’ is the operative word. The theory suggests that these stages happen in all break ups however this is not the case for all situations. Although the stages should be considered, it is likely that some couples may get stuck in a stage or even miss one out meaning that it does not follow the approach to every letter.

Discrimination Essay Example

Discrimination Essay Example Discrimination Essay Discrimination Essay In the articles Discrimination At Large by Jennifer Coleman and k, So Im Fat by Neil Steinberg, both authors discuss the battle of being overweight and the discrimination they experienced because of it. Coleman begins her article by describing how all fat people are touted by their appearance She states that all the people who wouldnt dare utter any anti-gay slogans or racial epitaphs are the ones who verbally abuse her due to her appearance. This abuse began from a young age; people would refer to Coleman as lazy and disgusting and eventually she came to believe it. She desperately tried to SSE weight by eating nutritious meals and doing many different exercises. No matter how hard she tried, she was never able to silence the comments of others. As her efforts to be fit continued, people continued to ridicule her appearance. Colleens belief is that the bullying of fat people is not inborn. She believes that this bullying is taught by society. Just as children learn to be sensitive toward the disabled, the author believes that children should learn to have the same sensitivity toward the overweight. In addition, Neil Steinberg k, So Im Fat describes his experience with being overweight. What Steinberg finds most unpleasant about being overweight- besides the excess weight- is the offensive behavior of thin people. He takes offense to their behavior whether it is intentional or not, and is even bothered by their very existence. Stingers peers assumed that weight loss was beyond his grasp.. They would offer him Diet Coke and refer to him lightly as Big Guy. Yet, Steinberg did not have a problem with thin people who didnt need to work for their weight. Steinberg found it easier to be around those who were effortlessly thin since they gave him the relief that being thin is no more than good fortune. When eating a profoundly fattening dessert at a party, Steinberg asked the hostess if she was planning to eat her own. She replied smugly saying that it was too fattening for her. This behavior of a thin person bothered him since the hostess did not mind serving foods that werent suitable for herself. At this point he looked in the mirror and finally saw the man he had become. Both Coleman and Steinberg describe personal experiences with being overweight and the unfair treatment that comes along with it. They share the experience of obvious disdain displayed by thin people toward them. They both feel that the overweight are looked down upon and treated unfairly. They both reflect on the treatment of thin people towards them. Those who are thin made them feel inferior and Coleman and Steinberg despised it. Both these authors confronted themselves and realized that they had issues with their weight. Just like any other weakness or disability, obesity is an individuals exclusive issue. Therefore, this problem is not something to be made fun of. Just as it would be not be ridiculed. An overweight person has the personal choice of whether to do something about his weight or not and it is out of place for another to intervene.

The Day My Dad Didnt Make it Home from Work - by Marianne Worley, Business Writing Consultant at The Essay Expert

The Day My Dad Didnt Make it Home from Work - by Marianne Worley, Business Writing Consultant at The Essay Expert [Reposted with the permission of the very talented business/marketing writer Marianne Worley, consultant at The Essay Expert. This poignant story was originally posted on her blog, Marketing Matters and Other Stories. I didnt even have to think before asking her if I could post it to The Essay Experts blog on Memorial Day.] The day was Monday, April 21, 2008. My phone rang just after 9pm. I checked the caller ID–it was my brother Nolan. Instinctively, I knew something was wrong, very wrong. My Dad had been in an accident and was being taken to a hospital about 20 miles north of my house. We didn’t know anything more. I quickly got dressed, jumped in my car, and hit the gas pedal. About 5 minutes later, my brother called again. Now Dad was being transported by helicopter to the much larger hospital just a few miles from my house. I got off the freeway and drove back the other way. My brother, sister-in-law, and I arrived at the hospital around the same time. The helicopter was still in flight, so we staked out seats in the busy emergency room to wait, still perplexed about what had happened to our Dad. After my stepmom and sister rushed in, we learned the whole story. My Dad usually came home from work around 5 or 6, so when it started to get dark and he still wasn’t home, my stepmom picked up the phone to make some increasingly frantic calls. My Dad was notorious for sporadically answering cell calls. As a contractor, he was constantly breaking and losing mobile phones. She wasn’t surprised when he didn’t answer, so she dialed his friends and clients. He had left the job site hours earlier, but no one knew where he was. My stepmom and sister decided to drive to the job site to look for him. They found his empty work truck on the side of the road with the driver’s side door open. They called 911 and nearby friends who could help with the search. There was a small creek parallel to the road with a steep bank covered in thick, muddy vegetation. My athletic sister charged down the hill and found him lying unconscious in the creek, pale and covered with dirt. The paramedics pulled him up on a rescue stretcher and loaded him into the helicopter. This process doesn’t take a few minutes, like it does on TV and in the movies. The rescue actually took more than an hour. The helicopter finally arrived, but still we knew nothing about his condition. We assumed it was a stroke, or something similar. When they finally let us in to see him, we discovered that he had suffered some sort of episode, possibly a seizure, and was experiencing pronounced weakness on one side of his body. It looked like a stroke, but he was stable. So they admitted him and scheduled an MRI for the next morning. The following day, the doctors confirmed that the MRI results showed that it looked like a stroke. We felt relieved. We knew a brain tumor would be a much more deadly diagnosis. But they still wanted to get a new MRI, with contrast, the next day to be sure. On Wednesday, April 23, 2008, our lives changed forever. The new MRI showed that it wasn’t a stroke–it was a brain tumor. They called in a neurosurgeon for a consultation. My education in neurology commenced that day. I carried a notebook at all times. I scribbled down details from the doctors during the day and did online research at night. Over the next 7 months, my Dad had a biopsy and was diagnosed with glioblastoma multiforme, the most aggressive form of brain cancer. Our doctor decided to treat with radiation and chemotherapy, not surgery. I knew that without surgery, the 6-month survival rate was almost zero. When I pressed him, he said he could do the surgery if we got a second opinion from one of the neurosurgeons he recommended. After many phone calls, I got an appointment with one of the top experts in the country at Cedars-Sinai in Los Angeles. The neurosurgeon just needed to see my Dad’s (now enormous) medical file, along with all of his MRI results. We got his opinion, and my Dad had surgery to remove the tumor. Although the surgery was successful, he still needed radiation and chemo to stave off regrowth, which is incredibly common. I researched clinical trials and spoke to doctors at UCLA and UC San Francisco. My Dad didn’t qualify for any trials and his prognosis was grave. By September, the tumor was back, bigger than before. We tried some experimental chemo drugs, but nothing helped. My Dad wasted away before our eyes, until we finally called in hospice care in November. On December 3rd, the hospice nurse told us that the end was near, so we gathered together to say goodbye. We stayed up pretty late, but finally succumbed to our own fatigue and reluctantly went to bed. Just before 4:30am, I awoke suddenly and sat bolt upright. I went downstairs and the nurse told me she had just checked on my Dad–he was still hanging in there. When I went to his bedside, I touched his hands and face. I didn’t think he was breathing, so I woke up my stepmom, who had decided to take a quick nap just minutes before. He was gone. We all gathered around his bed and cried again. A week or so later, my sister Whitney and I, always the Daddy’s-Little-Girl types, decided to get tattoos to celebrate our Dad’s life. She got an elegant â€Å"W† and I got an infinity sign with a â€Å"W† in the middle. Worley forever. My Dad was never called to battle in Vietnam, but that doesn’t mean he didn’t fight a war. So on this Memorial Day, I remember all who have fallen in war, including the continuing war on cancer. ____________________ I haven’t met anyone who hasn’t been touched in some way by cancer. The next time you’re thinking about making a cash donation to a charity, please consider one of the organizations in the fight against cancer, including the American Brain Tumor Association. Thanks for reading this very personal story. I’m sharing it because it shaped who I am today. Many thanks to my fellow blogger The JackB–his post from yesterday inspired me to write this. I haven’t met anyone who hasn’t been touched in some way by cancer. The next time you’re thinking about making a cash donation to a charity, please consider one of the organizations in the fight against cancer, including the American Brain Tumor Association. Category:UncategorizedBy Brenda BernsteinMay 31, 2011 8 Comments Nancy Anderson says: May 31, 2011 at 12:50 pm What a beautiful story. I too lost my dad to cancer and as I read your words, I could feel myself going through the same feelings, thoughts and anguish. God bless your father and your family. Thank you for sharing your story with us. Log in to Reply The Essay Expert says: May 31, 2011 at 1:55 pm Youre very welcome Nancy. This was Mariannes story. My father died 14 years ago after a week-long battle with pneumonia, so Mariannes piece spoke loudly to me. Im so glad it is being appreciated. Log in to Reply Alejandra Leiva says: October 6, 2016 at 10:43 am Hi The Essay Expert, I was wondering how I can submit a question about some words. Here I have one: Do we stand in the snow or on the snow? Log in to Reply Brenda Bernstein says: October 6, 2016 at 11:12 am Hi Alejandra! If you are standing on top of the snow, in snow shoes or skis for instance, you would be standing on the snow. If you are waist-deep in snow you would be standing in the snow. Or if you are in a snowstorm you would be in the snow. I hope that helps! Log in to Reply Alejandra Leiva says: October 6, 2016 at 4:27 pm Awesome that helps a lot! Could you help me with another question? Which of these is correct? Or what do they mean? count with me count on me Brenda Bernstein says: October 22, 2016 at 6:54 am Count on me means you can rely on me. Count with me would mean something like count to 10 with me! The Essay Expert says: May 31, 2011 at 1:55 pm So true Pedro. Even a week-long battle, like the one my father fought, is a battle indeed. Log in to Reply The Essay Expert says: May 31, 2011 at 4:40 pm Thank you Jan. Its amazing how many this disease has touched. My heart goes out to you. Log in to Reply

Abortion Survivor Stories Essay Example | Topics and Well Written Essays - 750 words

Abortion Survivor Stories - Essay Example The most dominating risks include damage to mother’s fertility in future and increased chance for maternal mortality (Paxson 125). Usually women prefer medical abortion as more natural or safe process but statistics entail a considerable number of cases that face abortion failures and the most common after-effects of medical abortion include heavy bleeding, Thrombosis, infection and even death, similarly, surgical abortion may lead to anesthetic complications, hemorrhage in addition to infection and death. The most prominent complications that cause abortion failures include perforation of the uterus and cervical lacerations (Abortion Clinics). An abortion success may eradicate mother from unwanted pregnancy, may release her from the pain of labour and all painful period, but abortion failure; on the other hand, may lead to increased risks and damages to health and life of both, mother and the child (Abortion Clinics). 1. Melissa Ohden is an abortion survivor who was born under very bad circumstances back in 1977. Her mother decided to abort her child when she was seven months pregnant, as she was not content with this pregnancy. Melissa was thought to be aborted with the help of saline abortion where a saline solution surrounds the fetus eventually causing burning and thus killing of fetus. However, Melissa survived due to ineffectiveness of this saline abortion in immediate time. As saline abortion requires quite long periods of time to get complete and therefore, Melissa was lucky enough to live and grow. Finding, Melissa was still surviving in the womb, the mother decided to throw her out after her birth. So, Melissa was put in the garbage where a nurse found her crying and therefore saved her life. Melissa now holds a Master’s degree in social working. She gave birth to her own child in 2008, in the very same hospital where her mother has tried to abort her once. She is livng a happy a nd content life and raising